Wednesday, April 3, 2013

April: The Ad World at a Glance

Is spring the time when brand catch their breaths after the holiday and New Year rushes? Or, is it when they regroup, creatively, and put their heads together to devise a plan for the long summer and fall seasons? How do their strategies carry over into their social media efforts? These are just a few questions we are asking ourselves at Versa as we work hard to make our clients stand out this spring. There is one huge trend creatives have caught on to: the Facebook Share. The like has been “common practice among marketers for years,” says...