In less than two weeks, Houston will be graced by who may arguably be the feistiest Queen of Pop to ever don a meat-dress. Lady Gaga. Her highly anticipated "Born This Way Ball" kicked off five days ago in Vancouver and other chilly areas of the northwest. Houstonians will surely give her a warm welcome, given the buzz that has been surrounding her spectacular show(wo)manship, elaborate sets, and scandalous props. We've been dying to go to the show, but have settled on creating some awesome marketing materials for our wonderful client, Bel Furniture, who is giving away a pair of tickets to see Gaga.
Bel has teamed up with the popular radio station, 104.1 KRBE to offer fans a chance to enter and win tickets to see Lady Gaga at the Toyota Center on January 31, 2013. While 104.1 listeners can call in and win that way, Bel thought it would be fun to reward its fans and customers who follow them on Facebook. To enter to win, all you have to do is "like" their Facebook page and enter to win through their simple "Promos" tab. We've had a lot of fun building up the buzz!
While Bel Furniture and Lady Gaga may seem like an odd pairing, we thing it's a wonderful opportunity for Bel to reward its loyal customer and reach out to a new audience of younger Houstonians.
As we get closer and closer to the concert date, we'll continue promoting the pair of tickets on all of Bel's social media pages. The credit for these rockin' designs truly goes to one of our newest designers, Annette, who joined the Versa Creative Team a couple months ago.